Stella Artois

(2022)
Services [Art Direction]
Client [Stella Artois]
Agency [Found Studio. JKR.]
01.

Discover natural taste

[Project info]

Honouring the brewing methods of the past to create a more flavourful beer.

The film centres around three key themes – the product, the ingredients, and their sensory effects. All three elements are brought together under a hazy aesthetic that nods towards the beer’s vibrant depth of flavour.

02.

Process

Creating the aesthetic.

We experimented with a wide range of aesthetics to depict Stella Unfiltered, from showcasing its ingredients and packaging to the abstract elements and flavours that bring to life the complexity of the beer.